Masahiro Maruyama
Artisanally crafted spectacle frames with asymmetrical and 'unfinished' designs.
Masahiro Maruyama doesn't just make eyewear; he sculpts wearable art. The audacity of his asymmetrical designs, the celebration of imperfection, and the unwavering commitment to Sabae's traditional craftsmanship make this a truly unique and avant-garde brand in the optical world.
Philosophy
Each collection is a question: what happens if you break a frame? Twist it? Erase part of it? Repair it with gold? 13 collections, 13 answers, all handmade in Fukui. Contemporary art that corrects your vision.
History
Masahiro Maruyama is a Japanese eyewear designer who launched his eponymous brand in 2011, following a 15-year career in eyewear design. All his frames are manufactured in Fukui Prefecture, the century-old cradle of Japanese eyewear, where over 90% of national production is concentrated.
What distinguishes Maruyama from all other eyewear makers in the world is the concept. Each collection is an idea - not an aesthetic variation on a theme, but a conceptual approach that questions what a pair of glasses can be. The "Broken" collection features frames that appear broken and glued back together, with interrupted lines, shattered angles, and intentional asymmetries. "Twist" contorts acetate into impossible spirals. "Kintsugi" is inspired by the Japanese art of repairing broken objects with gold; the frames feature golden lines at the points of "breakage." "Erase" removes portions of the frame, like a drawing in the process of being erased. "Dessin" transforms metal into pencil strokes.
This is contemporary art worn on the face. This represents Maruyama's fundamental tension: frames that resemble sculptures but must also be wearable daily. The compromise is remarkable; the "Broken" models are surprisingly comfortable and stable despite their fragmented lines.
Manufacturing in Fukui is not incidental. Sabae and its surroundings house eyewear workshops that master acetate cutting, sanding, polishing, and hinge adjustment unlike anywhere else in the world. The acetate is worked in layers, heated, bent, and molded by hand. The hinges are precision mechanisms. Each frame passes through dozens of manual stages. This craftsmanship allows Maruyama to realize shapes that automated factories could not produce.
The current catalog includes over 13 collections: Step, Kintsugi, Sculpt, Monocle, Doodle, Twist, Erase, Broken, Straight, 2Side, Cut, Collage, and Dessin. Each collection has its own visual vocabulary, internal logic, and conceptual constraints. It is closer to an artistic practice than an eyewear business.
Among enthusiasts, one user writes that the Broken collection is of "incredible quality for the price" and that "although a bit expensive, it's worth it." The price positioning, between €400 and €700, sits between classic Japanese premium brands (Matsuda, Rigards) and Parisian luxury (Maison Bonnet). For handmade frames from Fukui with a unique artistic concept, it is justifiable.
Distribution is ultra-selective. A few independent opticians in Japan, Europe, and the United States. No major chains, no duty-free, and no mass e-commerce. Maruyama is found at opticians who view eyewear as a design object rather than a medical device.
Maruyama is one of the few eyewear designers in the world whose frames are collected as art pieces. People buy Broken or Kintsugi frames without prescription lenses, simply for the object itself. This is the highest compliment one can pay to an eyewear maker.
Iconic Products
Collection Sculpt
These frames draw direct inspiration from the sculptural process: chisel marks, clay gaps, or wire frameworks. The result is raw, textured, and deliberately unpolished, as if the material has just been worked. Some might find it too 'conceptual,' but that's precisely the point.
Collection Broken
The 'Broken' series plays with the irregular shapes of shattered objects, transforming what would be a flaw into an assumed aesthetic. Lines are deconstructed, angles are unexpected, creating a unique visual tension. It's bold, and won't appeal to everyone, but it makes a strong statement.
Kintsugi
The most deeply Japanese collection. Kintsugi, the art of repairing broken objects with gold-laced lacquer, is philosophy as much as technique. Breaks aren't hidden, they're sublimated. Kintsugi frames bear golden lines at 'fracture' points, as if the frame was broken then repaired with gold. A metaphor worn on the face: beauty born from imperfection, repair more beautiful than the intact original. In a world valuing new and perfect, Kintsugi celebrates the scar. Handmade Fukui acetate, hand-applied gold details. €500-700.